If you’ve read our blog before, chances are you’re well aware of Adobe Spark. Instagram is Later’s focus, but it also works for Facebook, Twitter, and Pinterest. Take note, however, that scheduling only works on business Instagram accounts, and not on personal IG profiles. Plus it has analytic tools so you can keep track of your growth. Using the web-based version of this tool and its mobile app counterpart lets you schedule, edit, and publish real estate Instagram posts on the go. Later is your key to avoiding rushed or missed Instagram posts. Well this piece of wisdom also applies to Instagram. This aggregator tool automatically finds and collects articles from your favourite sources or, with the paid version, on your selected subjects. Who has time to scour the entire internet for an interesting news story to post? Finding those articles is a job unto itself. Part of your real estate social media strategy likely includes sharing relevant articles on Facebook and Twitter. Plus, Grasshopper also comes with voicemail transcription, the ability to make calls over WiFi, incoming call control (for screening and blocking calls), and much, much more. You could create unique extensions for leads, for buyers, for your voicemail, for open house information, and so on. This tool lets you create multiple phone extensions that automatically direct your callers to the specific information or person they need. If you’re using your personal cell number for business and can’t get an additional number and phone, then Grasshopper is for you. You can turn on automatic follow-up emails with your own branding, track who opens your email, and manage your leads and activity online. In the premium version, open house attendees become actionable leads. The paid version is where things get really juicy. No more trying to decipher names from scribbles! You can also record visitor notes and export your list of attendees for future reference. Instead of jotting down visitors’ info on paper, your open house attendees can sign in with just a few taps on a tablet.
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Using your iPad or Android tablet, Open Home Pro replaces your traditional paper open house sign-in sheet with a digital version. This simple app really is a game-changer. The 15 real estate tech tools below are our top picks for real estate agents looking to optimize their business. They help you work more efficiently, and it’s easier to do things on the fly.īut with so many tools to choose from, how’s an agent supposed to figure out which ones to actually use? The best real estate tech tools make it easier to run your business.